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 5 Reasons Why iPhone App Marketing to Local Business Rocks

1.  Prestige-businesses like to have the latest and the best.  The iPhone/Android mobile apps have been constantly on the news for months and have teased businesses and mobile users alike.

2.  Control-every sales person wants to be in control of their client’s ad campaign.  The App back office is available on a computer desk top and can be controlled by the you  By doing so you remain the expert and the center of mobile advertising influence for your clients.  

3.  Fun – Apps are fun to use.  Apple saying, ”There’s an app for that”® is not just a saying any more it’s reality.  People love apps. Both businesses and users know this which makes it a good talking point in any presentation.

4.  Non-threatening-Apps aren’t threatening-given the difference between texting and an app texting is threatening to most consumers.  This is because texting carries a charge to each mobile user.  By advertising texting only, the merchant places a barrier in front of the mobile user whereas downloading an app is fun and something that users have a pleasant experience with.   

5.  Complete integration - Fetch That App from My Mobile Money Machine offers free unlimited SMS texting to all app users. This enables you to set your own pricing and establish a good working relationship with your local merchants. And, it is compatible with 98% of all smartphones and smartphone devices including iPhone, iPad, Android, Blackberry.

 More resources  |  SMS Texting  |  Start your own texting business

Sometimes we Forget

We forget how things affect us when we are trying to get our point across.  It doesn't matter who you are or what you're trying to put across we mostly think of how to get that point across without regard to putting ourselves in other people's opinion. 

And it doesn't matter of your preaching from the pulpit, writing a blog or book report or talking to your neighbor over the fence it's all in the wording.  Through the years words have crept into our vocabulary.  Do you remember when we would take our refuge to the 'dump'?  Now we say we take it to the land fill or recycling center. 

TV's used to have built-in whatevers now they are on-board, parks were called parks now they are leisure time recreational areas. 

It's all in how you frame it.  This is so true in advertising lf all sorts.  One of the best ads that I've ever seen-and it won a peabody-was the DD&B Volkswagen add entitled Think Small.  There are countless others but the king of framing words the right way is Steve Jobs from Apple-I'm sure you've seen his brilliant work through the years.  Watch this video and you'll start looking over your subject lines, blog posts almost immediately-I know I did.

Local Mobile Marketing